| 2009 |
In October, Priority Health launches a new website, www.prioritymedicare.com. The site helps Medicare-eligible Michiganders compare three new Medigap plans and a PPO Medicare Advantage plan in addition to Priority Health’s three original Medicare Advantage plans and prescription drug plan.
Our three Medicare Advantage plans earn a 5-star rating from the national Centers for Medicare & Medicaid Services for the second year in a row. The national rating, based on a survey of Medicare plan members, is announced in September.
Bronson Healthcare Group, based in Kalamazoo, Mich., joins the Priority Health provider network in August, strengthening Priority Health's commitment to Southwestern Michigan.
Expansion into Oscoda, Ogemaw and Iosco counties ensures that Priority Health covers all of the northern Lower Peninsula.
In January, Priority Health launches an initiative to support five primary care practices in making the transition to a patient-centered medical home (PCMH) model. This new approach in primary care supports care coordination, encourages enhanced access, expanded hours and collaborative communication between patients and physicians.
Priority Health releases a completely revised Find a Doctor online provider directory tool in January which enables members to find specialists, hospitals, primary care providers and other services in their plan’s network and their location.
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| 2008 |
Priority Health ends the year with subscribers in 66 of 68 counties in Michigan's Lower Peninsula, and continuing growth especially on the east side of the state.
In November, our three PriorityMedicareSM Medicare Advantage plans are the only Medicare plans in Michigan to earn a 5-star ranking from the federal Centers of Medicare and Medicaid Services.
US News & World Report magazine once again lists Priority Health's HMO/POS/PPO health plans and our Medicaid plan among the nation's best in October.
On two consecutive days in September, Priority Health sponsors the Priority Health Grand Cycling Classic bicycle race in downtown Grand Rapids and the first Ann Arbor Cycling Classic. Hundreds of riders, from kids to international professionals, compete.
In September, Priority Health honors four Michigan seniors with Senior Impact Awards for volunteering in their communities.
Ten Michigan schools win $1,000 from Priority Health in May for their gym and wellness programs in recognition of healthy ideas sent in by their fourth-grade students.
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| 2007 |
In November, our HMO plan is ranked 11th in the nation by the National Committee for Quality Assurance, as reported in U.S. News & World Report.
The Michigan Association of Health Plans (MAHP) honors Priority Health's asthma management program and online Common Costs tool with their statewide Pinnacle awards in mid-September.
On September 8, Priority Health sponsors the first Priority Health Grand Cycling Classic bicycle race on a 1.2 km course around downtown Grand Rapids. Hundreds of riders, from kids to international professionals, race over the brick streets for a $20,000 combined purse.
In July, the company launches HealthbyChoice IncentivesSM, a new consumer-engaged health plan with two levels of benefits linked to wellness criteria.
Foote Health System of Jackson, Michigan, announces its decision to transition the
services provided by Physicians Health Plan of South Michigan (PHPSM) to
Priority Health in June.
On April 1, Priority Health purchases Care Choices in Eastern
Michigan and welcomes 120,000 new members, 40 hospitals and 7,300
physicians to its service.
In March, the Environmental Protection Agency awards Priority Health's asthma management program a National Exemplary Award.
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| 2006 |
On December 8, Holland Hospital redeems its shares in Priority
Health.
In October, our Medicare service area expands to 11 northwest
Michigan counties for 2007.
We introduce the first phase of cost transparency to Michigan in
October with the launch of our Common Costs tool and new approved drug
search tool, helping consumers learn more about the actual costs of
drugs and medical care.
U.S. News & World Report, collaborating with the
National Committee for Quality Assurance (NCQA), ranks Priority Health
13th in the nation in October.
In August, the National Business Coalition on Health (NBCH)
rates Priority Health number one in Michigan and second in the
nation.
On April 13, we announce our sponsorship of the Priority Health
Cycling Team, a team of nine professional riders, one of only 15
International Cycling Union (UCI) Continental teams in the United
States.
The National Committee for Quality Assurance (NCQA) again awards
Priority Health's commercial and Medicaid products an Excellent
accreditation in April.
In March, president and chief executive officer Kim Horn is again named
one of the 50 most influential women in West Michigan by the
Grand Rapids Business Journal.
On March 21 we open our Saginaw office.
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|
2005
|
A gala Open House in December celebrates the opening of Priority
Health's new Holland offices.
In October Priority Health expands into the Saginaw, Michigan,
market.
Priority Health purchases the three Waters Circle Office Park
buildings it occupies from the Waters Corporation in October.
In September, the National Business Coalition on Health (NBCH), the
country's leading evaluator of health plan performance, rates
Priority Health number 1 in the nation.
Kim Horn, president and CEO, is recognized as one of West
Michigan's Most Influential Women by the Western Michigan Business
Review in July.
In July, Priority Health expands into Cheboygan,
Michigan.
On June 7, the HealthbyChoice program receives a Pinnacle Award
from the Michigan Association of Health Plans as the best Community
Outreach/Partnership program in Michigan.
In June, Priority Health's newsletter for members, Health Journal,
wins a Merit Award at the 22nd Annual Healthcare Marketing Advertising
Awards.
Priority Health is the first company to offer a Medicare Advantage
plan with prescription coverage in West Michigan.
PriorityMedicareSM, launched June 13, offers
Medicare-eligible individuals both in-network and out-of-network
benefits.
In February, Priority Health launches new consumer-driven health care
plans: PriorityHSASM and
PriorityHRASM.
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|
2004
|
In December, the National Committee for Quality Assurance (NCQA)
names Priority Health's Medicaid plan one of the top 10 in the
nation in quality of care.
Kim Horn, president and CEO, receives the 2004 Ellis J. Bonner
Outstanding Achievement Award from the Michigan Association of
Health Plans. It recognizes individuals who have made a significant
impact on health care in Michigan and demonstrate exemplary service and
leadership.
Priority Health continues to grow, serving more than 6,500 employers;
nearly 437,000 members; 3,600 health care providers; and 33
hospitals.
The National Committee for Quality Assurance (NCQA) ranks Priority
Health as one of the nation's top 10 health plans in consumer
satisfaction. Priority Health is the only Michigan health plan to
receive this recognition.
Priority Health's Spring 2003 issue of "Health Beat" earns an
honorable mention in international competition at the 2004
Communicator Awards. |
| 2003 |
Kim Horn, president and chief executive officer, is one of 50 women
recognized as West Michigan's Most Influential Women by the Grand
Rapids Business Journal.
The National Committee for Quality Assurance (NCQA) awards Priority
Health's commercial and Medicaid products with Excellent
accreditation.
Priority Health is recognized as one of West Michigan's 101 Best
& Brightest Companies. |
| 2002 |
Tufts School of Medicine names Priority Health's Asthma Disease
Management as "One of the Top Two in the Nation."
The Michigan Association of Health Plans names Priority Health's Asthma
Disease Management Program as the Best Community Partnership and
Outreach Program in Michigan.
The National Business Coalition on Health (NBCH) announces that
Priority Health has earned its Innovation Award for Improving
Member Compliance and Disease Management.
Health Journal, Priority Health's quarterly member magazine,
receives a 2002 Bronze Award from the National Health Information
Awards.
Kimberly Horn, president and chief executive officer of Priority
Health, receives a Grand
Rapids YWCA 2002 TRIBUTE! Award in the Business, Management,
Industry and Labor category. |
| 2001 |
The Michigan Association of Health Plans honors Priority Health with
a first place for its Tobacco Cessation and Prevention Program
and a bronze award for its efforts to reduce member complaints
about claims payment.
The Women's Resource Center awards Priority Health with the Women in
the Workplace Award for Advancing Women in Leadership. |
| 2000 |
Priority Health expands its Muskegon market in partnership with
Physicians Health Plan of Muskegon. Priority Health now serves more than
6,000 employers and 315,444 members; its network comprises 2,271 doctors
and 27 hospitals.
The Health Information and Action Group (HIAG) awards Priority Health
with five Best-In-Class awards for its Health Promotion and
Disease Prevention, Care Management, Patient Safety, Clinical Guidelines
and Consumer Bill of Rights and Responsibilities and Disease
Management. |
| 1999 |
Priority Health adds Northern Michigan to its service area by
merging with NorthMed HMO in Traverse City.
The National Committee for Quality Assurance (NCQA) awards Priority
Health's HMO product with Excellent accreditation. |
| 1998 |
Detroit Free Press rates Michigan Health Plans and gives
Priority Health the only A+ rating.
U.S News and World Report names America's Top 40 HMOs;
Priority Health is the only Michigan plan to make the list.
MEDSTAT and J.D. Power and Associates report Priority Health as #1
in the Grand Rapids/ Muskegon area. |
| 1996 |
Priority Health is named Quality Leader #1 by the National
Research Corporation. |
| 1995 |
Priority Health earns full accreditation from the National
Committee for Quality Assurance. |
| 1993 |
Priority Health earns one-year accreditation from the
National Committee for Quality Assurance. |
1992
|
Priority Health is formed by the merger
of Butterworth HMO and Lakeshore HMO. |
| 1986 |
Butterworth HMO opens covering three employer groups and 1,261
members with 187 doctors and one hospital. |
1985
|
Lakeshore HMO is founded by Holland Hospital growing to
nearly 17,000 members. |
Last modified
11/04/09
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